Sell More Soap

The Key To Unstoppable Soap Sales

2020-07-24T02:41:59Z

Too much of anything is often bad.

Fried foods, dessert, work…

TV channels are an excellent example of too much.

I’ve got cable, Netflix, Amazon, and Hulu now.

Most times, halfway through looking at the dizzying parade of options
I decide it’s too much effort to choose one show.

So I get back to doing the work I was supposed to be doing.

Like sharing information to help you grow your soap business.

(You’re welcome!)

Please stay with me now while I set this up. I promise there will be a valuable, perhaps hugely profitable tip at the end to reward your patience.

I ask for a mere 3 minutes of your time.

Let’s go…

Last night while flipping through Hulu, I stumbled upon one of my favorite old TV shows; Boston Legal.

Many of you will be far too young to remember this.

It starred William Shatner, James Spader, Candice Bergen, and Mark Valley. Many other well known, big-name celebrities also made regular guest appearances.

For five seasons, it’s law firm of Crane, Poole and Schmidt mixed humor, absurdity, and moral issues as its lawyers tried cases while trying not to become one. This, from what we would now call, blatant sexual harassment perpetrated by the shows main characters. Including, the firm’s senior
partner, Denny Crane (played by William Shatner of Star Trek fame).

Attorney Alan Shore (played by one of my favorite actors, James Spader)
was the worst. He had open office romances with several junior female
staff members, would often skirt the law, or even break it in
order to win both a moral and judicious outcome in court.

He was the “go-to-guy” if you couldn’t win your case any honest way within
the system.

Here comes the meat…

In episode 103 titled “Catch and Release”, Alan Shore’s junior
assistant Sally Heep is worried she’s losing her case in court and
won’t be able to sway the jury with her closing argument.

Alan, who is regarding as one of the top legal minds at the firm
(despite his childish antics) tries to instill confidence in Sally.
(Sidebar: he and Sally were formerly lovers)

The dialog went like this:

Alan: Sally, look at me. You trust me.

Sally: I do.

Alan: And because you trust me, you’ll believe what I am about to tell you.

Sally: I will.

Alan: That’s all it is.

Sally: All what is?

Alan: Trial law. Getting the jury to trust you, so they’ll believe what you tell them.

Sally: Really?

Alan: Sincerity, Sally (adding, as only his character could…) “Once you learn to fake that they’ll be no stopping you.”)

You can find the clip on Youtube (search Boston Legal Catch and Release 103)

So what’s the tip, where’s the value, how can I sell more soap
with this bit of trivia?

When people, your customers, know, like and trust you, there’s no stopping you.

It’s all about sincerity.

When you show them how much you value what all-natural, handmade soap can do…

When you sincerely show your passion for how great your soap looks and feels…

When you quote your price with confidence knowing it’s worth every penny you charge…and probably more…

That’s when you’ll sell more soap than ever before.

Need more ways to sell more soap?

There are 101 Ways to Sell More Soap outlined in my newest book
titled, oddly enough… 101 Ways To Sell More Soap.

If you haven’t claimed your copy yet, what are you waiting for?

Full disclosure…Only 1 of the 101 ways is a little off-color, perhaps
immoral, certainly controversial. But I don’t blame Alan Shore’s influence.

I take full credit. Because when you’re out selling soap long enough, sooner
or later you’ll run into to some obstinate knucklehead you’ll want to
blast with it. I want you to have all the tools you need…even if you never use them!

Sally Heep did win over the jury and won the case. To build trust with the jury she used the same technique made famous by real-life trial attorney Gerry Spence, of O.J. Simpson trial fame. More on this method to follow in future blog posts.

This method is a powerful, yet simple persuasion technique we all use, just not knowingly, optimally, or strategically.

Meanwhile…

Click here to check out the sell more soap book.

Go forth ye, and share the wonders of fine handmade soap.

– Robert Schwarztrauber

The Best Selling Soap Color

2020-07-23T21:30:56Z

Are you selling the best color soap?

My daughter loves red lollipops.
They are cherry I think.

Green are my favorite.
As I write this my mouth is watering just thinking of that sweet lime taste.

When she was young, the doctor would always offer a bowl
of mixed lollipops at the end of her visit. And she would always choose red. This never failed to clear up any tears that had formed from the medicine delivered.

Red was her favorite lollipop “color”.
(or was it the taste she associated with the color red)

It matters not.

Two soap color lessons that do matter.

What is the best selling soap color?

Pink?
Beige?
White?
Blue?
Green?

It’s an incomplete question. For our purposes there
is no “one” best selling soap color for everyone.

It depends greatly on WHO your customer is.

Decorative soap people? The fancier and more colorful the better.

Skin Sensitive people? Any color other than natural might scare them.
No dyes or colorants for these folks please.

Kids? Bright, vibrant neon colors will bring out their best,
“Mommy, mommy can we get this one? It’s so pretty”.

So then the better question becomes:

“What color of soap do the customers I want to sell to prefer?”

The top sales and marketing advice will always address the very specific,

“WHO are you selling to?”

Lesson number 2.

Everyone associates color with something else.

My daughter thought red = cherry flavor.

I always hate when I see a bowl of candy, pick the red one, and it turns out to be watermelon flavor.

For some red = cinnamon taste or smell.

The lesson which helps you sell more soap is try to match your soap colors with the smells people expect.

In my new ebook, “101 Ways to Sell More Soap” you’ll find many more useful tips on how the color of your soap can both help and hurt sales.

Unlike the doctor, I don’t try to sugar-coat your sales and marketing medicine. I just tell it like it is. Based on my 25 years of experience.
You’ll do with it what you will.

But I guarantee you’ll sell more soap if you use the information.
Sell more soap or I’ll happily give you a refund.

In my humble, but accurate opinion, this book might just be the most profitable investment you’ll ever make in your soap business.

Click here and see for yourself

How to Take Better Soap Photos

2020-09-17T13:12:07Z

One of the most commonly asked questions asked is…

“How do I take better photos of my soap?”

It’s a great question. Especially if you’re trying to advertise or sell soap by any means other than face to face.

Absent the opportunity to smell or feel your soap, a great photo must help the buyer instantly understand what your soap is about.

What can I expect it to smell like?

Adding cues like appropriate flowers, spices, herbs, essential oil bottles etc. can help the viewer get a sense of the scents.

What can I expect it to feel like?

If your soap has texture (like exfoliating properties) closeup photos help convey that texture.

How should I expect to use this soap?

Is this an everyday, personal use soap for some skin benefit? Or is it a more decorative item that could be used to dress up the guest bathroom or give as a gift? How fancy is it?

The more you can help the viewer know your soap by the photo you present, including clues and interesting item for staging, the more likely you will sell more soap.

And that’s what we’re all about. Selling more soap!

Rather than recreate the wheel in this post, below are 7 great online resources that offer excellent details on how to take better soap photos.

Six Ways to Take Better Photos of Your Handmade Soap

How To Photograph Products

Soap Photography Tips from Handmade in Florida

Product Photography Tips for Soap Makers

Photography Tips for Soap Makers

http://www.soapmakingmagazine.co.uk/blog/index.php/2018/04/11/the-basics-of-product-photography/

OLDER POSTS

Smart Soap Lesson from a Cognac Connoisseur

Hand Sanitizer Recipe – Simplified Version

Growing Your Business Despite Coronavirus

Disney Secrets Help Sell More Soap

Can Real Soap Save The Planet?

5 Ways Handmade Soap is Better Against Corona Virus

Has “BIG SOAP” Done You Dirty Too?

Smart Soap Lesson from a Cognac Connoisseur

2020-06-04T20:50:02Z

The Guinness World Record for ‘most expensive shot of cognac’
came back in 2016 when a single shot of Croizet Cognac ‘Cuvée Leonie’ 1858
sold for $8,665 at the InterContinental Hong Kong.

More recently, in 2018 Ranjeeta Dutt McGroarty,
founder/director of Trinity Natural Gas,
broke that record (unofficially) when he ordered
the Rome de Bellegarde cognac and paid $14,158
for a single shot at the Hyde Kensington in London.

Would you pay $25 for one shot?

How about $50 or $100 dollars?

$1000 dollars?

Me neither.

But we are NOT our customers.

There is a perception among makers of things (like soap)
or sellers of service (anything) that we might be charging too much.

“Oh, they’ll never pay that much.”

“They’ll think I’m “out of my mind” or “ripping them off”.

But we are NOT our customers.

And there are customers who will pay more.

Expect to pay more.

Are happy to pay more.

Why?

Prestige: None of my friends has soap this cool.
Assumption of quality: If it costs more it must be better.
Convenience: The fortunes made by Amazon Prime’s fast shipping.
Story: Among the wealthy, a good story to tell is worth its weight in gold.

Imagine being able to claim you bought the most expensive (fill in the blank) in the world.

How your friends at the country club or luncheon will
gape with envy and bow before your boldness.

Don’t sell yourself (or your soap) short.

Price is a very elastic thing.

Some will insist on getting a bargain and proudly tell that story
to their other broke or penny-pinching friends. That will make them
feel like a hero, someone special.

Others will boast that they paid some outrageously high price
to impress their other rich friends. That will make them feel
like a hero, someone special.

Raise your prices.

Talk (sell) to a different class of people.

At least TRY having ONE outrageously priced soap backed
by a reason WHY. (exotic oils, rare goats milk, prize inside).

I do this with my rebatch soap.

Instead of being strapped for cash, I turns scraps into cash.

Old soap shavings, end cuts, failed batches. They get chopped, shaved, and shoved into the crock pot to be melted down, re-colored and re-scented.

I could charge less because they were essentially waste recovered.
Trash. Garbage.

Or, I can choose to charge MORE because there is NO RECIPE to recreate
that exact color or scent.

I choose to label them as “SPECIAL ________” and charge 50% more
because they are one-of-a-kind and cannot be recreated or reordered.

How could you create a $25, $50 or $100 bar of soap?

Even if you never sold a single bar, it might be a good word-of-mouth
or publicity tactic that will bring you attention, get people talking. Give them a great story to share.

Curiosity (why is that so much? I gotta try it and see.) is one of the strongest selling techniques known to man.

What will you do?

Raise your prices? Try it and see.
I think you’ll agree.

If you’d like more ideas on pricing, strategy. positioning I have a few limited consulting/coaching slots open now, but by the time you reply they might be gone . Shoot me an email request at roberts@sellmoresoap.com

Share the joy!

Robert Schwarztrauber

P.S. There are 101 Ways to Sell More Soap outlined in my Special Report

HOME

Hand Sanitizer Recipe – Simplified Version

2020-04-23T14:57:00Z

While everyone is scrambling to find hand sanitizer, which is virtually impossible to find in stores these days due to the Covid-19 corona virus, you can be cranking out bottles at home with just three simple ingredients.* Most of which, as soap makers, you will already have.

As with the manufacture of all personal cleansing products, prior words of caution are advised:

Be sure to wash your hands thoroughly before beginning.
Be sure to wash down your counter area with a diluted bleach solution.
Be sure all mixing utensils and containers are clean
Do not touch the ingredients with your hands prior to mix completion
Wearing gloves and cover over nose and mouth is advised to prevent contamination.
Do not deviate from the recipe for maximum effectiveness
Do not use sanitizer on children or others with sensitive skin
Use only when regular hand washing with soap and water is not available

Hand Sanitizer Ingredients:

2 Parts – Isopropyl or Ethanol Alcohol (91-99%)

1 Part- Aloe Vera Gel

5- 10 Drops Essential Oil (or Lemon Juice if oil is not available)

In a clean bowl or mixing cup, put one part aloe vera gel. (for example 4 oz of aloe vera gel) Add twice as much alcohol, 2 parts (that would be 8 oz. alcohol) Add essential oil or lemon juice. Use a clean whisk to whip the mixture into a uniform, well mixed solution.

Using a clean funnel if necessary, pour the sanitizing liquid into clean containers (bottles) for convenient dispensing.

That’s it!

The resulting mixtures contains the appropriate 60% strength of alcohol which is recommended to kill viruses.

Use: to maximize effectiveness, apply enough hand sanitizer to fully wet hands and fingers. Rub for a full 60 seconds until sanitizer has completely dried.

While proper washing for 20 seconds with soap and water is the best and safest way to insure your hands do not distribute the virus, hand sanitizer is an important defense when soap and water are not available.

Be safe. Stay healthy.

-Robert Schwarztrauber

P.S. I would be remiss if I didn’t suggest how sanitizer can help you sell more soap while also helping your customers be fully prepared to properly ward off any and all germs and viruses with both sanitizer AND soap . Why not bundle a complete kit, or gift basket, as I suggested in my my Special Report:101 Ways to Sell More Soap!

*Information obtained from CDC recommendations and professor of health sciences at Ball State University via the website https://www.healthline.com/health/how-to-make-hand-sanitizer#ingredients

Growing Your Business Despite Coronavirus

2020-04-17T13:33:22Z

The Story of the Octopus and One-Trick Pony

April 17, 2020

Whether you’re just starting your new soap business, or you’re an expert soap maker looking to grow, this historic Coronavirus thing has probably got you worried about your business.

Fear not.

Though many mom and pop businesses will never start now, and many will never reopen (because they’ve just been revealed as one-trick ponies who only had one way to get money – likely just selling their products) you are not like them.

I know you’re smarter, because you’re here.

Be inspired by the fact that many of the most successful businesses you know and use now, got started during a recession or down stock market.

The Kaufman Foundation recently published this list of winners that started in and thrived tough tough times:

3M, Adobe Systems, Amgen, Apple, Bath and Body Works,
BET, Broadcom, Buffalo Wild Wings, CNN, Chevron,
Dave and Buster’s, Disney, Electronic Arts, Enterprise Rent-A-Car,
Exxon Mobil, FedEx, Gallup, Genentech, General Electric, Genzyme,
Guess, Hyatt, IBM, Johnson & Johnson, Kraft, The Learning Company,
Lotus Software, Merck, Microsoft, O’Reilly Auto Parts, Pizza Hut,
Princeton Review, QuikTrip, Quiznos, Scottrade, Southwest Airlines,
United Technologies, Urban Outfitters, Valero, Whole Foods.

Take particular note of Bath and Body Works and Johnson and Johnson.
The fact is, they started and grew during difficult business times.

Those two companies both cater to the same personal care customers as us!

Throughout history, the companies that succeed and grow, through good times and bad, are the ones that grow many tentacles to grab money by providing for the many diverse needs and desires of their clients.

They are The Octopus.

If you only sold soap over the counter in your now closed soap shop, you might be out of business now. Many small businesses like this are just one bad sales month away from closing.

They are the One-Trick Ponies.

In my Special Report : 101 Ways to Sell More Soap I give you so many ways to get cash, beyond just selling your soap, that, if you’re willing to do the work, you can’t possibly fail!

You’ll grow many money-grabbing tentacles!

Whether stuck at home in quarantine, or through any disaster or calamity, the money keeps coming in for you once you become The Octopus..

Which will you choose to be: Octopus or One-Trick Pony?

If you haven’t gotten your copy of 101 Ways To Sell More Soap, at SellMoreSoap.com use your stimulus or unemployment check and do it now – courtesy of gov’t money.

If you have it already, pick one technique and get to work on it now instead of watching TV or cleaning your house…again!

“DO THE WORK” is the original, and the only real secret to success.

Use this forced down time now to read up and put your new skills in place. You can be making money – instead of excuses or complaints – even now, during this big coronavirus mess – right from home. You’ll be ready to fly out of the gates when social isolation lifts. While lesser beings struggle to get into gear again.

Octopus or One-Trick Pony?

We may have lost many freedoms now, but not the freedom to choose.

– Robert Schwarztrauber

P.S. You don’t have to be in the “soap business” to benefit from this Special Report. The report was compiled using proven sales-boosting techniques from dozens of industries. ANY business can use the report as an idea template to improve sales and service to their customers by simply asking, “How could I use this technique in my business?”

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WHICH AVATAR BUYS MORE SOAP?

2020-04-17T13:45:11Z

It was a glorious day.

And Tommy O’Shea was about to get a big surprise.

With great pride, he took the huge ring of keys from old man Edwards. The factory was now his. He was finally in business for himself. A lifelong dream fulfilled.

The very next day, he took to the phones and the internet, buying all the equipment and materials he was told he should buy to get started. Money was of little concern now. He’d borrow more if he had to.

After all, he was not “spending” money. He was investing it. In his future. The money would all come back once sales started coming in.

He hired ten eager men. All fit and ready to begin.

The foreman looked around at all the shiny new equipment.Piles of cardboard boxes, stacked and still unopened.

“What shall we make Tommy?”, he said in earnest.

“Who shall I call?”, said the salesman.

Tommy stared back with a most vacant look.

He hadn’t a clue. He’d been so busy getting ready to BE in business that he forgot to define who his customer actually was and what they would need.

He just knew that people were buying soap and he wanted to make it!

It’s the classic reason why most businesses fail in the first few years. Lack of focus.

Instead of creating a business which solves a clearly defined problem or need, a solution is manufactured and THEN the business goes searching for someone who needs it. A perilously tough row to hoe.

Who IS your ideal customer? What does he or she need.

Are they a he, or a she?

You can’t be all things to all people. You can’t solve every problem, for every person with your product. The more closely you can define your best prospect, including the best way to reach him or her, ie. magazine ads, Facebook ads, postcards, seminars, the better off you’ll be. The more successful you’ll be.

So, who is your customer?

What do they need or desire?What problem or problems do they have?

Dry skin? Oily skin? Acne?

How old are they? How much money do they have to spend on your product? Where do they hang out?

Are they buying this product already? If so, how is yours better? If they are not buying currently, why not? How will you convince them to change their ways and give you their money for something they currently don’t think they need?

Ask as many questions as you can until you can absolutely picture this ONE best customer in your mind.

This is your AVATAR. You must drill down and keep asking questions, finding facts, until you can picture that very person in your mind. You know all about them.They are real to you. This is your AVATAR, representing the perfect customer for your soap.

“I keep six honest serving-men (They taught me all I knew); Their names are What and Why and When, And How and Where and Who.”

Poet Rudyard Kipling unwittingly offered the best advice possible for getting started in business.

Ask more questions!

What problem does your soap solve and for whom?

And yes, it’s OK if the problem you solve is that there simply isn’t a soap superior to yours in design and color.

You can make the most beautiful soaps in the world, there is probably a ready customer for them. But don’t expect her to come to your table at the fair dressed in skinny jeans with hair up in curlers!

1. Know your customer.
2. Solve their problem.
3. Take that solution to where they gather,
4. And tell them you have the fix.

Four simple steps to successful business.

The rest is only details, answered by the questions you ask.

If you’d like 101 soap selling answers to your soap selling questions, grab a copy of my new, Special Report: 101 Ways to Sell More Soap. Click HERE to grab a copy.

If you haven’t a clue what questions you should be asking, you need this more than ever. You’ll find clues to your AVATAR inside.

Tommy screwed up. He thought he knew what he was doing.

You’re smarter now. You know you have to ask more questions. Better questions. You know you’ll need more clarity to be successful.

Will you?

Let’s sell more soap!

– Robert Schwarztrauber

P.S. This Special Report and the proven sales strategies inside can help ANYONE create more income in their business, even if it’s not the “soap business”. Simply by asking, “How can I use this in MY business?”

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Disney Secrets Help Sell More Soap

2020-03-27T21:18:37Z

Johnny could barely contain himself. Tyler too.

Thousands of cars were neatly arranged in pre-marked rows, just as they always were. We must have walked past 100 already as we drew near to the iconic gates. Just 9am and you could already feel the heat coming off the asphalt.

It was clear there would be some time spent waiting in the hot Florida sun before we could enter. But it would be worth it. The boys had been waiting for months already.

Finally, we got our turn at the booth.

“That will be $428 sir”, the fresh-faced young lady said with a smile.

“My gosh, $428 for a roller coaster ride and a parade?”

“No sir, it’s for entrance to “The most magical place on Earth!”

If you’re keeping the price of your soap as low as you can so people who compare it to the dollar-a-bar, store-bought kind will buy it, you’re barking up the wrong tree Rover.

Lowest price is a race to the bottom. You’ll be out of business very soon.

Stop selling SOAP.

There are 100’s of products that can easily and cheaply be plucked from grocery and department store shelves which will wash away odor and grime.

You can’t compete with that.

Be like Disney instead. Sell the experience!

Sell the luxury of all-natural, hand-made soap.

Sell the exclusivity…not everyone can buy your soap. There is only so much that is made, and with great care. You want only the finest natural ingredients looking after your skin. Touching you. Right?

Sell the experience of drawing a hot bath, lit with the dim dance of candle fire. Slide into the majesty of magnolia oils and frankincense. Relax in your splendor, secure in the knowledge that only 100 people on the planet will ever have the opportunity to feel and experience the luxury of this fine soap against their skin.

“It’s OK to feel special. You are. Relax. You’ve earned it.”

Why do folks pay $100 to $1000 for perfume and cologne?

Why do folks spend $100+ for concert tickets? Clearly they’re not paying for that small piece of ticket paper.

They paying for the experience they expect to have listening to their favorite artist perform live while surrounded by 1000’s of other fans.

They’re buying the right to tell all their friends what they “got to do”. They’re paying for the experience of feeling “special”.

Why will the rich gladly pay $4000 for a dress when you would gladly go to three stores to get one on sale for $49?

How can Disney draw long lines year-round charging more than $100 per for the opportunity to enjoy their park? And then plan to easily extract another $100 or more per person once you’re inside? (Have you ever noticed that all the rides exit you to a gift store where you can part with more money? That’s not an accident. It’s by smart design.)

You are not your customer.

If you’re struggling to sell premium hand-made soap to the masses, you’re talking to the wrong prospects. You’re casting pearls before swine. You’re pushing a rock uphill.

But the rich may be looking for you!

What (why) do the rich buy and gladly spend more:

Premium Ingredients
Exclusivity – you can’t have it. Only I can. I’m special.
Story – something they can brag to friends about
Snobbery – I can’t be seen being cheap
Esthetics – everything looks so pretty

If you want to sell more of your fine soap, its far easier to sell it, and more of it, at higher prices to the folks who will appreciate it most.

Stop selling soap. Sell the experience.

I’m feeling sick. Too much sun, too many butter beers, Space Mountain rides, and turkey legs for this old boy. And my credit card is clearly overheating.

The kids and I will be telling and re-telling this story for years to come.

Was it worth the expense? You bet it was.

So is your soap.

Sell on!

If you need help, I’ve found 101 Ways to Sell More Soap. You can get access to that special report by clicking HERE.

Robert Schwarztrauber

Can Real Soap Save The Planet?

2020-03-27T15:31:10Z

Jugging far more items than I intended to buy (I really only needed milk) my breaking point finally became the grocery store self-checkout.

After scanning all my items without incident, I looked around awkwardly for a bag to put them in. Nothin’!

Here in NY state, they’d just banned by law those cheap, flimsy plastic bags.

Some stores were offering free recyclable brown paper bags.

Some stores had heavy-duty 100-use recyclable plastic bags they were selling for a dime. But you had to find the attendant and ask for them. As if checking out at the store was not frustrating enough already. God forbid I should go in at a busy time.

Eventually, a bag was found. My things packed up and off I went.

Why do I tell you this?

Because it got me thinking about the environment.

While I’m not sure this ban-the-bag law is going to solve the landfill issues, or save the planet (the ripple effect of producing heavier plastic bags, the germs reused bags harbor when reused, and alternative work-arounds people will employ to avoid buying bags may be worse) this law, if nothing else, got me thinking more about the things I buy and what happens to all the garbage once thrown away.

Usually it’s “in the garbage, out of my life”.

Later that night, while taking a shower before bed,
I reached for my usual Axe bodywash. And it dawned on me!

What about this plastic bodywash bottle?

It’s huge. Where will it go once empty?

And how silly this seemed in contrast to a bar of soap.

A soap bar wrapper, paper or plastic, weighs less than an ounce
and fits easily in the palm of my hand crumpled up. A very small
environmental inconvenience.

That tall, white plastic bodywash bottle (of who knows what chemicals are inside) weighs over 5 ounces and takes up far more room than both my hands can cover.

Estimates are that 2.7 BILLION bodywash bottles, billion, are
purchased each year and only a fraction of that number recycled.
(Remember, it takes 400 years for each PET plastic bottle to decompose in a landfill.)

That’s a huge envornmental waste concern!

I immediately grabbed a bar of my freshly-cured, Doctor Pepper Oatmeal Wonder Soap, and washed away all the grime and stress of the day. Along with any concerns that I might be harming the planet tonight.

Imagine, your handmade soap can be great for cleansing the body,
the environment, and one’s conscience.

Go sell that!

If you’d like even more help, more ideas that help you Sell More Soap, make sure you have your copy of my latest 2020 “Special Report:101 Ways To Sell More Soap”. Click HERE to get your copy now.

You will sleep better at night too, knowing you’re helping yourself and others to save the planet while filling your pockets with faster soap cash from a business, your business, that helps keep people and the environment clean.

A two-for-one deal. Sweet!

Go get the report now if you haven’t already and start cleaning up!

Robert Schwarztrauber

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5 Ways Handmade Soap is Better Against Corona Virus

2020-03-27T14:41:01Z

It’s March 16 2020 and we’re in the middle of this Corona Virus
scare. A brand new kind of March Madness!

Government health organizations are encouraging us to
wash our hands more frequently.

While washing my hands this morning – for a full 20 seconds as recommended by health agencies – I was reminded why I am happy to have all-natural, handmade soap available.

Since I am washing my hands far more frequently,
it’s good to know that the natural oils in this handmade soap help protect my skin from getting all dry, rough, and itchy. The soap I’m using today contains coconut oil, palm oil, olive oil and sweet almond oil.
It’s good to know exactly what’s in my soap, all the ingredients, and to know they are all natural, not like the store bought, cheap synthetic chemical formulations.
I can’t even read in commercial store bought soaps!
I was free to choose a soap made with oatmeal.
Oatmeal gives handmade soap a nice, scrubby texture
that makes me feel my hands are getting washed more thoroughly.
Handmade soap is better than liquid soaps for the environment. Did you know that over 3 billion plastic soap bottles, 3 capital B, billion, are normal purchased
each year, with less than 5% ever being recycled.
It takes 400 years for each plastic bottle to decompose!
That’s a heavy burden on the landfills and it will get far worse this year as we are encouraged to use more soap. I won’t contribute to the problem. I’ll just slide the recyclable paper wrapper from my soap and
know that recycled or not, this paper will be gone,
returned to the Earth in less that 3 month’s time.
Since I am a soap maker, I know I’ll never have to worry
about store soap shortages, or rationing if that becomes a thing. Who knows right? I never saw the stores run out of paper towels or toilet paper or tissues before this corona virus scare either. I’ve always got fresh,
all-natural, handmade soap available. I’m making more
today so I’ll never run out. Plus, I don’t have to leave
my home to get it…they’re saying stay home – so running
out for soap will not be a problem.

If you make homemade or handmade soap, make more now. We might need it.

If you haven’t ever tried handmade, all-natural soaps
you don’t know what you’re missing.

It’s not like store-bought detergent bars at all. It’s better.

While it may not protect any better than regular soap against the corona virus, handmade, all-natural soap does
make my hands feel better softer, cleaner, through all this washing.

And it makes my mind feel better knowing I’m only
putting the best all-natural oils and ingredients against my skin.

Try some handmade soap today!

Better still, sell what you make to help others feel better too!

There are 101 Ways To Sell More Soap outlined in my “Special Report – 101 Ways To Sell More Soap” at SellMoreSoap.com

Be safe. Stay healthy. Wash often.

Robert Schwarztrauber